October 23, 2020The ‘Know your audience’ lesson: Netflix inspiring success story
Now everyone can recognize this logo but not so many know how long the actual story is. Today Netflix is a streaming giant that has grown so exponentially that it no longer needs an introduction. So we wanted to look through this 20 years story of success and take the most from it. How itRead
October 15, 2020What is a White Label tech solution? When and why you can consider using it for your small business.
White Label tech solutions are known for a while and are now gaining their popularity because the tech world is developing faster than ten or fifteen years ago. For new businesses, it’s now crucial to create a product that will be thought out and strong enough to stand out on short notice. So already, thereRead
October 8, 2020DO’s and DON’Ts naming your Startup: step by step guide for 2020
Startups begin with a bright idea but to move forward it needs to take shape and form. Name is one of the fundamental things that would be a starting point for further branding and designs. So you can say picking the name you really choosing the fate for the whole product. And yet, from ourRead
October 1, 2020Buying or Building in 2020? Ready Software as a Service VS Custom Software Development revisited.
Nowadays newly created businesses have a lot of options to choose from and on the initial stage, they really can benefit the business. But as it scales the question of ‘Buy or Build?’ arises. Some years ago the SaaS revolution began and promised the dramatic change of all industries, yet there still no right answer.Read
September 17, 2020Monetization. Or What is Pricing Strategy and why it’s important to work on it for Startup?
The goal of any startup is to solve clients’ problems, win them by creating a polished product that they would be glad to pay for. Often startup founders think about the monetization for their product as the last thing to build a strategy for and let it slip. But with the best pricing models pickedRead
September 10, 2020Startup Funding Pre-Seed, Seed, Series A, B, C sorted out. Checklist for 2020.
Finance and funding issues remain fundamental when it comes to startups. Begining just with the idea is not an easy task due to the high fail risk factor so it’s important to spend time planning every step, including attracting financial support. And here come the questions: Which funding options are available? Where find investors? WhatRead
September 3, 2020Why Cybersecurity is so important even for the Early Startups?
Cybersecurity, data privacy, and regulatory compliance are the words that we think everybody heard before but still not all founders understand what is it exactly and why they should think about it from the start. Today’s consumer has become more aware and focused on personal data protection and privacy and has less confidence that enterpriseRead
August 27, 2020What Do You Need to Know about The White Paper for your Startup?
A white paper (whitepaper) is an informational document, usually issued by a company or startup, to promote or highlight the features of a solution, product, or service. White papers are often written as sales and marketing documents used to entice or persuade potential customers to learn more about or purchase a particular product, service, technologyRead
August 20, 2020What is SWOT Analysis and what it can do for your small business?
Running a business means keeping up its efficiency, scale, and evolve. But sometimes it’s hard to choose the right vector of movement. And here where SWOT analysis can help you out. A SWOT (strengths, weaknesses, opportunities, and threats) analysis is a planning process that helps to analyze all factors (internal and external) and build aRead
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